WideOrbit needed to make a big impact at Radio Show in order to established itself as the industry-leading solutions for radio.
New generations of radio listeners are hip and young, and thus a design theme was developed with focus on impactful images and on-point copy. The theme was implemented throughout the marketing campaigns such as trade show graphics, giveaway poster, email blast, and print advertising.
WideOrbit received a lot of demo requests leading up to the show. At Radio Show, attendees gave rave reviews on the new booth design and on-site demo requests saw a significant increase.