The Challenge

Every year WideOrbit host its own cocktail party during NAB Show in Las Vegas. The cocktail invitations needed to be more luxurious and convey a better brand identity.

The Solution

Simplicity is the main key of the design as only necessary elements and colors were introduced in the invitation. The other important part of making sure the invitation looked more luxurious was the paper choice; an off-white hue creamy cotton texture paper looked the best in this case.

The Results

The customers appreciated the luxurious invitation and RSVPs were higher than previous years.